Branding for Small Businesses
Build a Brand Customers Remember
Branding doesn't require an agency retainer. These guides cover building a simple, consistent look, colors, fonts, and logo, that you can maintain yourself.
Related: also see Website Planning and Website Platforms.
A Starter Brand Kit for Businesses Under $5,000
Logo, colors, and fonts you can build without a designer on retainer.
Read more →How to Pick Brand Colors That Aren't Random
A short process for choosing colors that match how you want to be seen.
Read more →Rebranding Your Website Without Losing Existing Customers
How to update your look while keeping people oriented.
Read more →Logo Mistakes That Make a Small Business Look Bigger Than It Is
When simple beats clever.
Read more →