About us
About Doing The Online Thing
We help small-business owners, freelancers, and independent creators build a credible online presence without a marketing degree or a big budget.
Our mission
Doing The Online Thing exists because most website advice online is written for developers or marketers, not for the person who also does the bookkeeping, answers the phone, and manages the actual business. We write for that person.
Every guide is meant to help you make one decision or finish one task: pick a platform, write a homepage, or fix a checkout page that's losing customers.
What we cover
Our content sits across six areas: website planning, website platforms, domain names and hosting, branding for small businesses, content strategy, and website copywriting. We add new topics when readers tell us what's missing.
What we never do
We don't hide affiliate relationships, present sponsored rankings as independent reviews, or claim a new website guarantees customers. If a tool isn't a good fit for a beginner, we say so.
Who writes this
Claire Donovan
Claire writes about websites, branding, content, online marketing, and digital tools. Her approach is practical and beginner-focused, built around the idea that most businesses don't need advanced automation or expensive software, just the simplest tools that support their actual customers.
View author profile →